Times in Trouble

326px-nytimescover12122008 As most media watchers well know, The New York Times is in big troubles — so much so they’ve had to bring in Mexican billionaire Carlos Slim to help keep it afloat.

Scary!

Now Forbes has published this rather deep-thinking think piece detailing why it might be time for a major — and majorly funded — non-profit such as the Ford Foundation to step in and buy the ailing news giant. New revenue streams, economies of scale and co-branding opportunities might just be the lifeline the Times — if not the entire newspaper industry — needs to survive.

Worth a ponder!

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