Shepard Fairey Comes to Saks


Fresh off of his now iconic work for the Obama campaign, graffiti artist Shepard Fairey has created the new advertising campaign for mega-retailer Saks Fifth Avenue. Titled “Want it”, Fairey’s spring SFA images betray the same neo-Soviet aesthetic as his Obama posters — this time serving as a backdrop for the new fashion collections.

The campaign was created by Fairey’s Los Angeles-based design collective Studio Number One and includes a custom-designed tote bag which SFA is selling for charity.


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